ART + COM is an over-the-top interactive exhibit / media collective doing very cool work. They are elegantly finding solutions for atmospheric conditions within architecture and trade show exhibits, among others. Check out the Virtual Vehicle under Projects.
I find myself thinking of this word, atmosphere, and how we can really begin to explore interior space as a sentient enclosure from the elements. A plan cannot really demonstrate what space is all about. It's rather an abstract version of a map, showing adjacencies, etc. Technology is beginning to let loose the concept of interior space, making much more fluid, and dynamic space.
Designing in 3D was the beginning, and now with firms such as this becoming more and more common, interaction with walls, ceiling, and floor will even further limit the plan. Who knows, maybe soon there will (hopefully) be digital scent and air devices in museums, etc. that can aid the presentation.
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